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Case Study, Bocconi ·

Bocconi Family Business Case Study

Won 1st place representing HSG at Bocconi's 5th Family Business Game, a European case competition on family business strategy organized by the AIDAF-EY Chair and EY.


In April 2026, I was part of the University of St.Gallen (HSG) team that won the 5th Family Business Game, hosted by the AIDAF-EY Chair at Bocconi University in collaboration with EY and the Family Business Association. Competing against leading universities and business schools from across Europe, our six-person team developed a strategic solution to a real-world family business case centered on succession and co-leadership at the Handtmann Group, a fourth-generation German industrial firm with €1.4 billion in revenue and 4,700 employees across six business divisions. It was the first time HSG secured first place at this competition. Team: Micha Hänsli, Nela Brack, Thierry Suhner, Diego Egloff, Kieren Schmidt and me.

The winning HSG team at the 5th Family Business Game, Bocconi University
The winning HSG team at the 5th Family Business Game, Bocconi University
HSG team with the jury at the 5th Family Business Game, Bocconi University
HSG team with the jury at the 5th Family Business Game, Bocconi University
The winning HSG team at the 5th Family Business Game, Bocconi University
The winning HSG team at the 5th Family Business Game, Bocconi University